Weight Watchers wins with Oprah and real-life stories

Published: 20/11/2017
Weight Watchers wins with Oprah and real-life stories
Source: WWW.WARC.COM

FLORIDA, FL: Weight Watchers, the weight-loss brand, has enjoyed marketing success through mixing the star power of Oprah Winfrey with telling real-life consumer stories. Maurice Herrera, SVP/Head of Marketing at Weight Watchers International,...

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