Soft drinks brands can tap 'moments' in China

Published: 20/11/2017
Soft drinks brands can tap 'moments' in China
Source: WWW.WARC.COM

SHANGHAI: Chinese drinks brands need new and exciting creative to keep brands fresh for consumers as they take on the dominance of Coke and Sprite in the country, according to research by Publicis Media China in partnership with the Ehrenberg Bass...

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